Case Study
#JackTheLad
Branding, eCommerce and Multi-Channel Marketing for a Vital Charity
The Brief
Working in collaboration with Town Creative Marketing, we were tasked with establishing a powerful and compassionate brand presence for #JackTheLad. The charity required a comprehensive suite of digital and print assets to spread awareness, drive engagement, and manage fundraising effectively through an online store.
What We Did
We delivered a full-service creative solution, designing and developing an integrated ecosystem that spans from their core visual identity to physical airport displays and direct-to-inbox campaigns.
Our work included:
- Branding & Visual Identity: Establishing a cohesive, impactful look and feel for the charity.
- eCommerce Website Design & Development: Building an intuitive digital storefront to manage merchandise and donations effortlessly.
- Email Marketing Design & Management: Launching strategic email campaigns to keep supporters informed and engaged.
- Print & Marketing Collateral: Designing informative leaflets, eye-catching social media graphics, and prominent airport display banners.
The Result
The new materials gave #Jackthelad a more unified and professional presence, helping the charity communicate more clearly and present itself in a way that builds trust with supporters and partners.






